Famille Fabre unveils its new look and its new wine: Syrah Viognier
Famille Fabre marks a new chapter in its history by presenting the brand-new Syrah Viognier wine, accompanied by a fresh and bold visual identity. Straddling tradition and modernity, this red wine stands out for its light and aromatic character—a true ode to creativity and conviviality.
An unexpected blend that captivates the senses
Made from a unique blend of 80% Syrah and 20% Viognier, this wine demonstrates an original and harmonious marriage. The Syrah brings its fruity richness, while the Viognier adds a floral finesse.
On the nose, balsamic and minty aromas enchant from the very first encounter. On the palate, it’s an explosion of flavors with a gentle and generously fruity attack, blending blackcurrant and white flowers. The finish stands out for its freshness, silky tannins, and perfect balance. It’s a sensory experience that will delight curious wine lovers eager to explore a different side of the estate’s fine wines.
A striking new appearance
To complement this unusual wine, Famille Fabre collaborated with the talented illustrator @romane_nardreb. Together, they imagined a label that tells a story: a playing card where “Madame Syrah” and “Monsieur Viognier” come to life. This colorful and lively design reflects the very spirit of the wine, characterized by sharing, playfulness, and conviviality.
The experience continues beyond the glass
In keeping with this playful visual identity, Famille Fabre also offers an exclusive deck of cards. This is an original and festive way to extend the moment, whether during an aperitif with friends or a family evening. It’s not just a wine you’re savoring; it’s a shared moment of pleasure.
Syrah Viognier is much more than a wine: it’s an invitation to discover the boldness and expertise of Famille Fabre, through a creation that is both original and profoundly human.